Online Branding in a Data-Privacy World

Online Branding in a Data-Privacy World

If you’re trying to cultivate an online brand, social media and online marketing is an important part of that. That being said, you’ve probably noticed a common theme lately — privacy notices. Between the EU’s recent General Data Protection Regulation (GDPR) and...
What Kind of Content Should I Blog or Publish?

What Kind of Content Should I Blog or Publish?

When it comes to making an online presence for yourself, there has to be something for your audience to engage with. Images and videos are extremely important as they allow your audience to connect in unique and modern ways, but written content will always be king....
Spotlight Post: Videos To Revisit

Spotlight Post: Videos To Revisit

Working in the same spirit as my spotlight post featuring a few of my favorite blogs, I’m highlighting a few videos that are worth another look as well. Not only do these videos have great messaging and tips to help you further your own success, but they show the...
Social Media Schedulers And Why You Need Them

Social Media Schedulers And Why You Need Them

Have you ever heard the phrase: “time is money”? In today’s world, time is a very valuable thing that many people wish they had more of. Even when it comes to posting on social media, this saying holds true; the less time you have to spend on your social media...
Geotagging – A New Digital Marketing Trend

Geotagging – A New Digital Marketing Trend

The idea of location based marketing isn’t all that new. However, there has definitely been a rise in new ways to use this strategy. For starters, it’s now more commonly referred to as Geotagging, thanks to social apps like Snapchat and Instagram. These apps started...