Building a community for a brand is not always a simple task, especially if you’re working in a highly competitive market and need to reach your potential customers on a more personal level. Taking the time to truly understand your target audience and demographic is...
Although advances in marketing technology make things easier, marketers continue to face an uphill battle on their path to find a one-size-fits-all business model. The challenge? Too many options and finding the ones which suit your target audience. Because of this,...
