The Ultimate Guide to Infographics

The Ultimate Guide to Infographics

An infographic is a visual image used to represent information or data. It can give your audience a quick, easy-to-read glance at data without having to read long paragraphs of information. With infographic use increasing in popularity, you need to make yours stand...
Writing Tips for Your Website’s Content

Writing Tips for Your Website’s Content

It’s been said time and time again: consistent content creation is key for engaging with your audience online. To keep readers coming back, you must go beyond delivering useful information. Delivering that content in a unique and engaging way is almost as important as...
Tips to Make Your Content More Focused and Efficient

Tips to Make Your Content More Focused and Efficient

It’s 2018 and one of the biggest buzzwords you’ll hear this year is “content”. From social media platforms to blogs and websites, one of the biggest things that keep users coming back is engaging and consistent content.   BuzzSumo, The New York Times, and...
How Does SEO Affect Digital Marketing?

How Does SEO Affect Digital Marketing?

In the world of digital marketing, the term “SEO” (aka Search Engine Optimization) is thrown around a lot. It’s okay if you don’t exactly know what SEO is; it’s quite literally an ever-changing technology and practice, so the context around it can change all the time....
Why You Shouldn’t Count eNewsletters Out

Why You Shouldn’t Count eNewsletters Out

Email marketing can be seen as a taboo subject in digital marketing. The market seems to be divided on whether it’s a valuable tool or if it’s a waste of digital marketing budgets. I am of the camp that any digital marketing tool can be made valuable if used...