Platforms like Twitter, Facebook and LinkedIn have stood the test of time, and are now staples for anyone building an online presence for themselves or their business. Instagram has also become especially popular in the last few years. While your intended audience...
Whether online or on paper, good design can set your brand apart from the rest. The look of the materials you produce is an important part of your brand. Here are a few platforms I would recommend if you want your materials to look neat and professional. InDesign A...
If you’re lucky, the footprint of your business or personal brand will expand past the borders of your home country. Whether it happens organically or is a goal for your business, you should know a few things before engaging an international audience. Know the Culture...
If you’re trying to cultivate an online brand, social media and online marketing is an important part of that. That being said, you’ve probably noticed a common theme lately — privacy notices. Between the EU’s recent General Data Protection Regulation (GDPR) and...
When it comes to making an online presence for yourself, there has to be something for your audience to engage with. Images and videos are extremely important as they allow your audience to connect in unique and modern ways, but written content will always be king....
